Friday, November 23, 2012

Why invest in Bakery Boxes

Bakeries want to have goods that are protected and are in a way for customers to enjoy them. They want the brand to be in the top position. Many are making more efforts and better types of jobs, in order to make the best bakery businesses that they can. 

They follow different techniques and strategies, coming up with a brand position that fits the bakery industry. 

A lot of investments and different tastes in foods in the bakery do generate better, more excellent sales for business owners along with entrepreneurs.  Companies make the brand name, and it becomes better, as it offers a good and familiar feeling for your customers. 


Here, we’ll go over the exact reasons as to why you should invest in some bakery boxes. 


The Reasons for Bakery boxes 

There are a lot of good bakery boxes that are worthy of making the branding and image look great. 

Here are some reasons to invest: 

  • More sustainable

  • Easier to open 

  • Better for storage 

  • Easy to protect and care for the products 

Customized bakery boxes are easy to close and open and are made with corrugated materials so they’re safe for the planet. They offer some care and protection from damaging and crushing problems that come with bakery foods. It’s also totally safe for one to have and is also great for keeping the items as fresh as you can. 

There are tons of different bakery packaging boxes to consider, which we’re going to talk about here. 



Cube Boxes 

These are great for cakes and pastries, as they secure the items for a longer period of time. It’s good for macarons, cupcakes, and other pastries. 

The biggest advantage of this is that they’re made for bakeries, and they keep even the most delicate items protected.  Most of the time, it is better than traditional packaging. 

They are also biodegradable and are made for thick cardboard. They provide an air of professionalism and aesthetics, which is perfect for bolstering sales in a short amount of time. 

Treat Sleeves 

Treat boxes and sleeves are used at parties and other special events. These treat sleeves are good for cookies, chocolate, s and the like. They’re suitable for single-use bakery options and packaging for brands. 

They’re perfect for professional appearances and brand positions. There are a ton of ways to promote these too. 

Fold over Packaging 

This is the most suitable type for donuts, cakes, and other multitasker types of items. They are foldable boxes that protect and secure different pastries. 



The best thing about this is they do protect against squishing and damaging various bakery products. It drives the sales and strengthens the position of the brand, which offers it more stability for a longer period of time.  It provides a unique, amazing impression all throughout the industry. 

The bakery industry is a huge one, and with more and more competitors, this is a good way for you to establish this business. 

Future Trends 

Right now, you want to take advantage of these different trends and benefits that come with various styles.  It is good for improving the needs of a customer, buying and eating this.  Many bakers are now depending on these customized boxes, especially compared to zero-effective and generic forms of packaging. 

Many bakers are taking an interest in this, in order to develop the top brands in the industry. It makes all events super special for family and friends. 

Overall, these bakery boxes are great for building your business, and will surely help with improving your own brand as well.


Monday, August 20, 2012

Pros and Cons of custom Printed Packaging

When you’re choosing options for packaging, you’ve got a lot to go over. One option of course, is custom printed packaging, which is made directly with the branding from the company.

There are a few reasons for doing this, and there are some that may do this, while there might be others that decide against doing this.Here are the pros of custom printing, along with the cons, in order for you to make an informed choice on the packaging that you want to use. 

The benefits 

There are a few benefits that come with this. 

The first, is that it does make an impact.  It makes it much more memorable, which is great for building brands, and from there, you’ll be able to make serious impressions on these customers. Customized packaging won’t stop anything that gets in your way with this. 

It also bolsters the customer experience. Rather than just getting a boring box for the products, most customers do mention they get better experiences when the product is actually put in a customized box. It makes it far more inclusive for people and works on a personalized level for them. Packaging not only shows the brand, but also improves what customers think when they open these boxes. 

There is also a chance for raising awareness with this. you can leave a message, and in a way, it encourages people to also be brand ambassadors. They can also encourage people to support and improve the brand through the use of their purchase. 

It also boosts protection. When you’ve got items that are weirdly shaped, customized printing works best. You can design the packaging based on the product, and from there, you can build it in a way where it fits your needs. You can also make the interior and exterior fit better, to the point where it offers optimal protection. This in turn, reduces the losses when something gets messed up. 

And finally, it’s better for shipping costs and sustainability.  People will see that you’re using eco-friendly packaging, so they’ll be more inclined to support a branded company like that. Not to mention, with the proper sized box, it also reduces the costs of shipping. 



The Cons of Customized Packaging 

There are a few downsides to customized packaging that are important to note, especially for small businesses. 

The first one is that they’re expensive. Due to the fact that you’ve got to get specific formats, sizes, and colors, it does cost more on the design front. Keep that in mind, if you can’t afford that, there’s no problem with using cardboard boxes until you’re ready. 

Many times as well, is that they also aren’t discreet.  While it’s good for showing off the brand, some people don’t want to have that on display, so if you do this, it might not be good. It also may increase the risk of porch pirates. 

Finally, the lead times also take longer, especially when ordering some packaging that is specific.  They also take a bit longer for one to finish than the ready-made, standard types of materials. 



Due to the fact that it does take a while to create packaging and design it, while also printing and shipping this, if you want to use this, you should make sure you’ve got a lot of stock ready to use.  You also should make sure that you also plan on working around these issues in the event that you’re unable to; possibly use a customized box for a period of time, or if you’re waiting for the next order.