Wednesday, May 13, 2015

The Usage of Oriental Style Packaging

One thing that a lot of European brands are beginning to use, so more oriental style packaging. These brands are emulating some of the popular designs that those in Asian and other oriental countries like to have in their products and packaging. 

This is a unique style, and oriental style packaging is great for a lot of products. But it does require that it does hit the correct market niche. If it doesn’t, it will fall flat.

One popular one that we’ll start with is incense.  This is something that’s great, and with a slim and personalized case with a beautiful graphic that shows female figures in costumes with a candle over her head, it does adopt those vibes. Through the specific colors, and other usages, and also the sense that it does communicate, this is one that a lot of people who adore the genre love to use, especially when they put this on their carts and buy it. 


Then there are cosmetics. This is something that a lot of different cosmetics companies are using. While the cardboard box with a window inside of it, there are other different oriental elements that come with this. These companies do offer visible graphics, and other graphic elements that are more marginal in many cases. They do frame the package with a more floral design and motif, which looks almost like an impressionist painted it. The colors are incredibly vivid, saturated so that the eye can capture it, and also leads the customer to look at the inner contents.  We’ve seen different packaging companies give you a chance to smell the perfume from the buds that are used to create this, especially in a means where it showcases that they’re being caressed through the wind.  Beauty influencers will love this, and it’s why a lot of them do like to use it for their packaging. 

Accessories are another one.  Collectable gems in particular are now taking this idea and using it. cubic cardboard in a box form can contain food supplements, beauty cream, and the like.  It’s one where a lot of people are able to create a multifaceted style, and also graphics which are multicolored.  There are also other great designs that even tattoo artists can utilize and create.  The colors are typical of both oriental and Chinese cultures and creates a marketable accessory for design. The box also uses different motifs, illustrations, patterns, and colors, enough to make you feel like you’re getting some great results out of it. 



While it’s minimal, it creates a silver bullet.  The cubic box can also be kept within the house and might be a great one especially to hold other small treats.

Then of course, there is the food sector. Linear boxes and graphics that are placed on this in different colors, and with spider web patterns create a unique experience. When you first look at this, you might presume that the packaging might be a puzzle or a board game, or even some trading cards. That’s not the case.  The exotic delicacies within these takeaway boxes will certainly surprise you.  With an interlocking lid, some lovely smelling fish and vegetables and even chopsticks included, this is a great one.  It’s almost a shame to get rid of the boxes, as they are so beautiful, and would be perfect to hold spices or sauces. 



With all of that in mind, using oriental packaging can create a great product experience. Consider it for your packaging, especially if it fits the audience and the product niche 8 you wish to attain.


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